3 Mistakes People Make When Planning Corporate Events

Corporate events are often organized to communicate company strategy, alter employee behavior, introduce a product or service, and inspire, develop, or recognize workers.

They help foster company culture and can play a big role in enhancing the value of your company.

However, corporate events require meticulous planning, and delivering a great consumer and employee experience means tending to every detail from start to finish. The most successful events are executed with months of planning and preparation.

The planning process is where many companies struggle to keep up, which can lead to an unproductive or even disastrous event. Make-or-break factors related to budgeting, communication, and resource allocation can agonize event planners and cause unnecessary burdens for entire companies.
To help mitigate some of the stress associated with event planning, we've listed 3 of the most common planning mistakes along with tips to help you avoid them.

1. Not Planning Early Enough

Preparing for a corporate event can be a lot of work, and it usually takes a lot of time. The preplanning phase for an event is critical to ensuring that your event goes smoothly.

The first step to the preplanning phase is to figure your event setting—where and when is the event, and who is the audience? As soon as you become aware of this information, it’s time to begin brainstorming how you would like your event to look. We understand that this is where many people get stuck, as it is easy to push this stage off until the end.

How can we help with planning?

Symphonix provides your company with an Account Manager that is dedicated to understanding your brand and helping plan or organize your project. Your account manager is your eyes and ears in making sure your print materials, promotional merchandise, or custom kits are delivered on time for your event. Our team will work closely with you throughout the course of your planning to fulfill the vision of your event in a timely manner.

2. Failure to Allocate Resources to The Right People

All the planning for an event cannot be done by a single person or group, and improperly allocating event planning is a common mistake that can be costly. Getting the right people with the right skills is crucial to a successful event.

An assessment of resources is a necessary first step in planning an event, and it is important to understand where you might need to outsource your efforts.

How can we help with resources?

From creative content to production to warehousing to distribution, Symphonix is your one-stop-shop for planning your next corporate event. We make things simple, and our expertise can help save you time and money.
Symphonix offers you a Smart Store that saves you time with purchasing, managing inventories, and streamlines your ordering and shipment logistics.

3. Lacking a Clearly Defined Budget

Budget accountability can be one of the biggest problems companies face when planning their corporate events. As costs incur, many events blow out their budget by making avoidable mistakes when purchasing promotional materials.

How can we help with budgeting?

Symphonix is dedicated to regularly scheduled meetings with you to discuss your budget goals. Once we have a clearly defined budget, our team will work hard to provide you with cost-effective solutions to your project’s vision. By keeping lines of communication open, Symphonix will keep you informed at every stage of your planning.

We’ve Got Your Back!

With over 10 years of industry experience, we understand the headaches that arise during the event planning process. Symphonix knows what it takes to plan a successful corporate event. We take the time to create a real integrated, proactive, and personal service experience that alleviates the stress associated with planning events. Simply put, we’ve got your back.