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Marketing Solutions for Senior Living Facilities

Helping You Attract Residents, Recruit Staff, and Build a Thriving Community

At Symphonix, we recognize the complex challenges senior living operators face in marketing and brand execution.

Ensuring consistency and efficiency across multiple locations and diverse audiences can be daunting.

We provide comprehensive marketing solutions designed to enhance visibility, strengthen your brand, and support the daily operations of your community--all through a single, trusted partner.

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Challenges senior living facilities often encounter:

Brand Consistency Across Locations

Maintaining a uniform brand image and messaging is crucial. A clear and consistent brand not only sets your community apart from competitors but also resonates deeply with potential residents and their families.

Recruiting and Retaining Staff

Developing compelling recruitment campaigns and employee recognition programs is essential. Your brand is how you make your current and potential residents feel. It's how you attract and keep great staff members. Think of your brand as your company's personality.

Attracting New Residents

Effectively marketing to families and decision-makers in competitive markets is vital. In 2025, personalization will be at the forefront of senior living marketing strategies. Communities will leverage data analytics and customer relationship management (CRM) systems to create tailored experiences for potential residents.

Managing Multiple Vendors

Juggling different suppliers for print, signage, apparel, and promotional materials can be inefficient and costly.

Meeting Compliance & Safety Standards

Ensuring proper signage, PPE, and communication materials are readily available is critical.

Symphonix Services for Senior Living

Print and Signage 

Our diverse range of print collateral is designed to support and add a human touch to the various functions within your facility.

  • Community & Wayfinding Signage: Ensure clear, professional, and branded directional signage throughout your property.

  • Brochures & Collateral: High-quality print materials to showcase your facility’s amenities, care services, and lifestyle offerings.  Provide easy ways for referral networks to send prospects your way.

  • Resident & Family Communications: Newsletters, event calendars, and welcome packets to keep families informed and engaged.

  • HR Orientation and Training Materials: Printed training and reference materials.

  • Maintenance and Operations: Forms to assist in daily operations.

Senior Living Brochure

Senior Living Employee Uniforms

Branded Apparel & Uniforms

Uniforms play a vital role in maintaining professionalism and cohesion among staff. We can help you find the best apparel for your needs and budget whether it be:

  • Frontline Staff Uniforms: Comfortable, professional attire to enhance brand consistency and staff presentation.

  • Aprons and Chef Coats: Essential for culinary staff.

  • Executive & Corporate Wear: Custom-branded polos, blazers, and corporate apparel for leadership and office personnel.
  • Resident & Community Apparel: Branded shirts and gear for residents, family members, and event giveaways.


Promotional Merchandise

We offer promotional items that create a positive impression and engage potential residents and their families.

  • Branded Welcome Gifts: Memorable, high-quality gifts for new residents and their families.

  • Event & Community Engagement Items: Custom giveaways to strengthen community outreach and marketing campaigns.

  • Employee Appreciation & Retention Gifts: Branded incentives to boost morale and recognize dedicated staff.

Safety & PPE Essentials

  • Personal Protective Equipment (PPE): Branded and unbranded masks, gloves, face shields, and gowns to ensure staff and resident safety.

  • Sanitization & Hygiene Products: Custom-branded hand sanitizers, disinfectant wipes, and hygiene kits for employees and visitors.

  • Safety Signage & Compliance Materials: Posters, floor decals, and informational materials to promote health and safety protocols.

  • Emergency & Health Response Kits: Preparedness kits for infection control and emergency situations.

Senior Living Welcome Gifts
Senior Living Welcome Gifts
Senior Living Direct Mail

Direct Mail & Local Marketing Campaigns

Our direct mail solutions are designed to enhance engagement and boost occupancy at your facility. This is an effective way to showcase your services, events, and amenities to prospective residents. Incorporating direct mail solutions not only strengthens your outreach, but also fosters lasting connections within the community.

  • Community Direct Mailers: Targeted campaigns to reach potential residents and their families in your local area.
  • Recruitment Campaigns: Custom-printed recruitment flyers and mailers to attract top talent in your region.
  • Family Engagement & Referral Programs: Encourage word-of-mouth marketing with personalized outreach strategies.

Your Online Company Store Holds It All

Symphonix will create a secure, easy-to-navigate, online store for your locations and their teams. This solution allows multi-location facilities to self-serve while maintaining brand consistency and saving valuable time and effort.

Online Company Store Workflow

Symphonix Kit
SSC Kit

Custom Kits

  • Grand Opening Kits

  • New Team Member Welcome Kits

  • New Resident Welcome Kits

  • Employee Anniversary Kits

How Symphonix Helps Senior Living Operators Succeed

Why Symphonix?

  • Operating Efficiency: We streamline marketing and procurement, ensuring teams can quickly access branded materials without delays.

  • Brand Compliance: Maintain a consistent and professional brand identity across all signage, apparel, and marketing materials.

  • Cost Management: Our bulk purchasing power and customized solutions help you control expenses while maximizing impact.

  • Dedicated Account Management: A team that knows your brand, your goals, and your strategies

  • Industry Expertise: We understand senior living communities' operational and marketing needs.

  • Turnkey Solutions: From concept to execution, we manage every detail of your marketing efforts. This includes custom technology build and creative services.

  • Scalability & Flexibility: We tailor solutions to fit your needs whether you operate a single community or a nationwide network.

Symphonix and Senior Living Facilities

Ready to Symplify your marketing execution?

Let us help you enhance your brand, attract new residents, and support your team with robust marketing solutions.

Contact Us Today to learn how Symphonix can partner with your senior living community!